Tuesday, March 08, 2005

(UN) Reality TV

Link to Nielsen Ratings:

Nielsen Media Research - U.S. - Unlock the Power of Media


Interesting:

"Product PlacementOur Product Placement tracking service noted continued growth in the integration of product occurrences in primetime network programming, with the Top 10 brands in the product placement category totaling 9,334 occurrences last year. The top 10 programs that featured product placements accounted for 23,526 brand occurrences. The number one brand, Coca-Cola Classic, was seen mainly on American Idol, and NetZero enjoyed many occurrences on Fear Factor. On the other hand, Nike and Ford were well represented on many different programs."


Program Network Total # Occurrences
The Apprentice NBC 4,262
American Idol FOX 3,065
King Of Queens CBS 2,892
Eve UPN 2,132
America’s Next Top Model UPN 2,089
Amazing Race CBS 2,004
Fear Factor NBC 1,963
Extreme Makeover Home Edition ABC 1,810
Grounded For Life WB 1,732
Jamie Kennedy Experiment WB 1,577

Total 23,526

other links:

USATODAY.com - Here's hoping this TV show disgusts you


MSNBC - ‘Survivor’ is back? Again? Already?


Reality TV sucks- Acid Logic ezine


A Convergence of TV Tastes

Reality TV - Still gets top ratings, despite many complaints from a bored viewing audience...

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